Commercial Manager - Gene Therapy

Key responsibilities:

1. Commercial Strategy & Business Leadership

• Develop and lead the Gene Therapy commercial strategy aligned to global, regional, and local priorities.
• Drive achievement of sales, patient access, and business objectives.
• Identify growth opportunities and proactively address market barriers.
• Lead annual strategic planning, forecasting, and business reviews.
• Monitor competitive landscape, market dynamics, and emerging opportunities.

2. Marketing Leadership

• Develop and execute brand strategy, customer engagement plans, and multichannel campaigns.
• Generate actionable customer and market insights to shape strategy and tactics.
• Lead segmentation, targeting, and customer experience initiatives.
• Ensure effective deployment and measurement of marketing investments.

3. Sales & Strategic Account Leadership

• Lead the field organization, including Strategic Account Managers and other commercial resources.
• Define account strategies for priority treatment centers and referral networks.
• Drive customer engagement excellence and high-impact stakeholder interactions.
• Establish performance metrics and governance processes to ensure execution excellence.
• Build strong partnerships with key treatment centers, hospitals, and referral ecosystems.

4. Patient Access & Ecosystem Development

• Partner closely with Market Access, Medical Affairs, Patient Services, and External Affairs teams to expand patient access.
• Support development of innovative access solutions and funding pathways.
• Work with institutions and key stakeholders to address system-level barriers to access.